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How to create a Memorable Tradeshow Exhibit

Last week, Kinetica Print had the pleasure of being an exhibitor at the Burnaby Business Showcase and Expo. Now, most of us have experienced bland or stale tradeshow booths and we all know how

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Where is the line between clever and inappropriate in marketing?

Being witty and clever in conversation often involves walking the fine line between funny and disrespectful. In marketing, attempting to be witty can either make a campaign a catchy, viral piece of branding or

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Outdoor Marketing Ideas for Nice Weather

We are on the cusp of entering into the summer months and the summer, along with great weather, presents many opportunities to promote your business with outdoor marketing campaigns. Whether it be a simple

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Print Marketing Is Here To Stay

As the way businesses market their products and services gets more and more digital, many people are considering print marketing a dying breed. It is true that online marketing is becoming more and more

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If you could choose the “Official” animal of Easter, What would it be?

As per Wikipedia, “The Easter Bunny (also called the Easter Rabbit or Easter Hare) is a folkloric figure and symbol of Easter, depicted as a rabbit bringing Easter eggs. Originating among German Lutherans, the “Easter Hare” originally played the role of a judge, evaluating

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Native Advertising thoughts from Jonah Peretti

Even with the concerns regarding transparency in native advertising, sponsored content is growing more and more popular among many advertisers. With this trend, there seems to be a growing emphasis on the importance of

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Stock Photo Marketing Done Right

As a move of marketing genius, Vince Vaughn and his co-stars from the upcoming film Unfinished Business released a set of ridiculously accurate business themed stock photos. The photos were so stereotypically cliché that

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Digital Marketing Tasks

Spring is just around the corner and many of us will be doing some form of spring cleaning. Cleaning out your garage or throwing out your old clothes is a great way to refresh

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Google Adwords Tips and Tricks

Recently, Growth Media added Google Adwords certification to their arsenal of marketing and advertising tools. AdWords is an extremely valuable tool for companies of any size because it enables a business to target people

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Common Content Marketing Mistakes

Content marketing has grown to prominence in the digital age of marketing and it has become more important than ever to keep up. Companies are reallocating traditional marketing budgets to content and giving more

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